Dell Thinks Pink

From Forbes:

If Jonathan Ive were dead, which he’s not, he’d be spinning in his grave. Instead, Apple’s chief designer is probably vomiting in his wastebasket.

In an effort by the staid, slumping computer maker to break its bland streak, Dell rolled out new laptops Tuesday cloaked in eight different colors, including “sunshine yellow” and “flamingo pink.”

But while Dell may or may not impress design snobs with its pink and yellow machines, the computer maker is reading its market right, if a little late.

Leave a Reply

%d bloggers like this: