If Cisco Systems Inc. has its way, the Oakland Athletics’ new ballpark in Fremont will be the stadium of the future.
Fans will swipe electronic tickets stored on cell phones. Bleacher bums will view instant replays at their seats with laptop computers. And digital advertising displays will be able to switch images based on the buying habits of the people walking by through data embedded in their cell phones.
That was the vision that A’s owner Lew Wolff laid out to Fremont City Council members this week in a pitch for Cisco Field, a planned ballpark featuring the company’s technology, Fremont Mayor Bob Wasserman said Thursday.