Popstars turn to tech for a hit

From CNN:

When Madonna takes the stage in Lisbon this week to perform her new single “Hung Up,” it will be the culmination of weeks of promotion harnessing new technology that is revolutionizing the music industry.

Major artists are increasingly using the Internet, mobile phones and music appliances like Apple Computer’s iPod to generate hype and sales, combining technological advances with the traditional mainstays of live performance and interviews.

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